AI Product Development as a Service

Our basic product development service is a subscription. We believe in compound interest and long-term partnerships. Products need to be constantly developed, not defined once, and then deployed.

However, we also offer accelerated strategic processes for organizations that prefer this approach or wish to validate their internal strategy with external experts.

Let’s talk, about how we can work together.

Our pricing is built based on our experience working with startups, scaleups, and corporate clients. We offer three packages that reflect the standard needs for product development, with a focus on delivering results not attached to the time of work.

Do you need the offer adjusted to your specific needs? Just let us know.

You usually don’t need a regular product developer who will just burn hours. You need a senior product manager who knows exactly what to do, how to design the product, and how to build a solid business and marketing strategy to help you to speed up your business.

Startup

  • 6h: initial the research and analysis
  • 4h: kick-off workshop
  • up to 4h/month: product development workshop
    (a.i. product visioning, functionality mapping)
  • up to 2h/week: team meetings / facilitated workshops
  • up to 4h/week: additional product development work (research, analysis, meetings, etc.)

Corporate

  • 20h: initial the research and analysis
  • 16h: kick-off workshop
  • up to 4h/month: product development workshop (a.i. product visioning, functionality mapping)
  • up to 4h/week: team meetings / facilitated workshops
  • up to 4h/week: additional product development work (research, analysis, meetings, etc.)

Scale Up

  • 10h: initial the research and analysis
  • 4h: kick-off workshop
  • up to 4h/month: product development workshop (a.i. product visioning, functionality mapping)
  • up to 2h/week: team meetings / facilitated workshops
  • up to 2h/week: additional product development work (research, analysis, meetings, etc.)

MVP of the Product & Business Strategy

Do you believe you need a strategy? For early-stage startups, we propose a shorter process, taking 3-4 weeks of focused strategy work. This is enough to validate your basic hypotheses and define crucial elements of your product vision.

Product & Business Strategy

If you need a fully defined product strategy – it’s for you. For scale-ups and mature businesses, we propose a longer process to get to know your team and business domain thoroughly. This allows us to develop truly useful solutions that lay the foundation for a long-term partnership. Typically, this process takes between 2 and 3 months of collaboration.

Research

  • Review and analysis of materials provided by the client before project kick-off
  • 4-hour kick-off workshop Team Canvas, Goals (online or onsite)
  • 4-hour Product Strategy Workshop
  • IDIs – Customers (8-12 IDIs)
  • IDIs – Lost Customers (8-12 IDIs)
  • IDIs – Team Members (4-6 IDIs)
  • Quantitative research (a.i. Digital Survey)
  • Business Goals and KPI Definition

Analysis

  • Competitive Analysis
    (up to 5 competitors) 
  • Benchmark Analysis
    (up to 5 benchmarks)
  • Target Audience Analysis
  • Unique Value Proposition Analysis
  • Customer Journey & Relationships Analysis
  • Sales Process Analysis
  • Marketing Channels & Funnel Analysis
  • Resources & Capacity Analysis
  • Partnerships Potential Analysis
  • Brand Positioning Analysis

Validation

  • SWOT analysis
  • 2 x 4-hour Research workshops with customers
  • 4 x 2-hour or 4-hour Research workshops with team
  • Validation of the persona (test)
  • Validation of the UVP (test)
  • 8-hour Strategic workshop
  • Ad hoc short facilitated meetings and workshops

Strategy

  • 8-hour Strategy Workshop: Fundamentals of Business Model (onsite)
  • 8-hour Strategy Workshop: Partnerships (onsite)
  • 8-hour Strategy Workshop: Roadmap and Action Plan (onsite)
  • Roadmap development
  • Development of KPIs and OKRs
    in a defined format
  • Development of key elements
    of the marketing strategy
  • Balanced Scorecard development

Results

  • Product Vision
  • Product functionalities map, based
    on the customer value stream or circle
  • Unique Value Proposition, Differentiators, Key Selling Points
  • Target Groups & Personas
  • Customer relationships defined
  • Market Positioning
  • Brand Positioning
  • Partnerships Strategy
  • Marketing Messaging & Activities with Examples
  • Marketing and Sales Channels -> Marketing and Sales Funnels defined
  • Content Samples (e.g., Website Content Examples, Personal Branding Post Examples, etc.)
  • Redesigned Customer Journey & Sales Process
  • Product Roadmap & Budget
  • Balanced Scorecard (KPIs, OKRs)

A detailed roadmap of particular activities is developed together with the client before the process.